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48 x 32 vintage French advertising poster for Cognac Pellisson, created by the legendary Italian-born poster artist Leonetto Cappiello.
Originally designed around 1907 (some sources date it to 1905 or 1920), it remains one of the most iconic examples of early 20th-century graphic design.
Key Details of the Artwork:
Artist: Leonetto Cappiello (1875–1942), often called the "father of modern advertising" for his revolutionary use of bold colors and singular, memorable figures against dark backgrounds.
Subject: A whimsical, diminutive figure in a bright yellow outfit and green bow, playfully carrying a massive, larger-than-life barrel (cask) of cognac.
Brand: Cognac Pellisson Père & Cie, a French cognac brand founded in 1853.
Style: This poster is a classic example of Cappiello's style, moving away from the detailed Art Nouveau of the time toward more simplified, high-impact imagery that could be easily recognized from a distance. |
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